Project Methodology

Avalon's project management discipline includes:

Overview of client goals and objectives by business/show, corporate messaging, exhibit program requirements and budget considerations
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Create design concepts and initial budget estimate for projects
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Planning meetings to confirm program strategy, budgets and overall financial parameters
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Tracking of projected vs. actual cost
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Provide estimates for project variations as required
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Quarterly review meetings for budget and program management
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Computerized project management system
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End of year accounting for exhibit and meeting programs
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Planning for next year’s project requirements and budgets

Dimensional Branding

We believe brand building is essential...

Our world is filled with an overwhelming number of marketing messages that are viewed with increasing scrutiny. It is no longer effective to merely see and hear corporate images, brand messages and product experiences. You need to tell your story with as many forms of expression as you can imagine. Live marketing in the form of exhibits, events and meetings are critical to that brand strategy.

All exhibits and events form part of a corporation’s brand image.
In today’s global marketplace it is becoming more difficult to differentiate between companies, products and services. Live marketing programs such as exhibits, events and meetings are critical to the maintenance and expansion of corporate brand recognition. At Avalon, we collaborate with clients to enhance and expand image consistency with solutions that respond directly to their business strategies.

We work with many global leaders, in the application of internationally recognized brands. The Avalon Design Center has extensive experience in the development and application of corporate graphic standards. We understand the importance of detail adherence and consistency to the maintenance and growth of brand equity and see each project as an opportunity to enhance our clients' corporate image by using the following elements in concert:

Structure | Color | Materials | Imagery | Messaging | Branding

Constant Improvement

Avalon is obsessed with finding a better way. We believe that everything we do can be improved; that speed is essential and continuous improvement is a way of life. Incremental gains and major breakthroughs provide growth and increase profitability through improved cost, quality, and delivery. We have to be willing to do things and take risks that others aren’t always willing to take.

Avalon is strongly committed to the operating practice of Continuous Improvement. We know that to satisfy our client base and win in the marketplace we must offer superior value. We provide this value and compete strongly by continuously improving the processes and competencies that deliver our products and services.

At Avalon, Continuous Improvement is not a series of programs, projects, or activities. Continuous Improvement is not Total Cycle Time, Kaizen, Employee Involvement or the annual Interface seminar. It’s all of these and more. Continuous Improvement is a system, a set of principles we follow and the systematic approach we use to satisfy our clients, implement our business strategies, and achieve our long-term organizational goals

Controlling Costs

Avalon partners with clients to leverage their exhibit budgets by:

Show Planning - Maximizing show exposure
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Portable Programs - Reaching vertical markets with lower cost and time
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Vendor Relationships - Superior pricing through strong
relationships

Discount Programs - Avalon provides discount programs including:

Summer discounts
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Shared vendor discounts
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Early payment discounts
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Rates - Efficiencies and location enable competitive rates and markups
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Sales Tax - No sales tax from our location in Delaware